STONY
STONY
RUGGEDLY SOPHISTICATED
Why We Started
STONY was born out of the raw, untamed energy of the North—the kind of place where fairways are carved through granite and pine, and a round of golf can feel like an expedition. We couldn’t find a brand that spoke to that wild, rugged spirit—so we built one. STONY is for those who play where the weather bites, the terrain fights back, and the game still feels pure. This is golf in the North—unpolished, unapologetic, and deeply rooted in nature.
Mindset
STONY is a golf brand forged in the North — weather is unpredictable, and every round tells a story. We design gear that holds up in all conditions and looks good doing it. No frills. Just function, feel, and a deep respect for the game.
What We Stand 'Fore'
At STONY, we know golf isn’t always blue skies and perfect lies. Up here, the course fights back—wind howls, rain sneaks in sideways, and sometimes the season shows all four faces in one round. But that’s where the magic lives.
Born Local
We set out to create a brand that reflects the modern golfer: versatile, driven, and rooted in style. STONY blends performance with everyday wearability — gear that transitions seamlessly from the course to the city.
